How much does it cost to wholesale a zongzi? Analysis of hot topics and price trends across the Internet in the past 10 days
As the Dragon Boat Festival approaches, rice dumplings have become a hot consumption topic recently. This article combines the hot topic data of the entire network in the past 10 days (May 20-May 30, 2024) to analyze the rice dumpling wholesale market and price trends for you.
1. Top 5 recent hot topics
| Ranking | Topic keywords | Search volume (10,000) | Platform popularity |
|---|---|---|---|
| 1 | New flavor of rice dumplings | 128.6 | Douyin/Weibo |
| 2 | Zongzi gift box packaging | 95.3 | Xiaohongshu/Taobao |
| 3 | Zongzi wholesale price | 87.2 | Baidu/1688 |
| 4 | Handmade Zongzi Tutorial | 63.8 | Station B/Kuaishou |
| 5 | Zongzi health controversy | 51.4 | Zhihu/public account |
2. Comparison of wholesale prices in major producing areas across the country
| area | Traditional meat dumplings (yuan/piece) | Rice dumplings with red bean paste (yuan/piece) | Egg yolk rice dumplings (yuan/piece) | Batch threshold |
|---|---|---|---|---|
| Jiaxing, Zhejiang | 2.8-3.5 | 2.2-2.8 | 3.5-4.2 | Starting from 1000 pieces |
| Zhaoqing, Guangdong | 3.2-4.0 | 2.5-3.0 | 4.0-4.8 | Starting from 500 pieces |
| Quanzhou, Fujian | 3.0-3.8 | 2.3-2.9 | 3.8-4.5 | Starting from 800 pieces |
| Zhengzhou, Henan | 2.5-3.2 | 2.0-2.5 | 3.2-3.8 | Starting from 1500 pieces |
3. Three major factors affecting wholesale prices
1.Raw material fluctuations: Recently, the price of glutinous rice has increased by 12% year-on-year, and the price of rice dumpling leaves has increased by 18%, directly pushing up production costs.
2.Labor cost: The daily salary of rice dumpling masters has increased from 200 yuan last year to 280 yuan, and the quotations of mechanized manufacturers are more advantageous.
3.Logistics costs: Cold chain transportation costs increase by about 15%, and inter-provincial wholesale requires additional calculation of transportation losses.
4. Price reference for new products in 2024
| Innovative categories | Wholesale price (yuan/piece) | Main sales channels | Remarks |
|---|---|---|---|
| Low sugar healthy rice dumplings | 5.8-7.2 | Supermarket chain/health platform | sugar substitutes |
| Spicy Crayfish Zongzi | 6.5-8.0 | Live e-commerce/catering channels | Need to be frozen |
| Plant meat rice dumplings | 7.0-9.5 | High-end supermarket/vegetarian store | Soy protein base |
5. Procurement suggestions
1.Lock in orders in advance: Place an order before June 5th to enjoy a 5-8% early bird discount.
2.mixed batch strategy: Combined purchasing of traditional and innovative models, some suppliers support 1:3 distribution.
3.Quality inspection: It is recommended to take samples to test the freshness of glutinous rice (acid value ≤ 5mg/g) and the total number of bacterial colonies (≤ 10000CFU/g).
According to data from the 1688 platform, the number of inquiries on wholesale rice dumplings has increased by 240% month-on-month in the past 10 days, and it is expected that the price will peak in early June. It is recommended that purchasers pay attention to the weather conditions in the production area (for example, continued rainfall in the south may affect the quality of rice dumpling leaves) and adjust the purchase plan in a timely manner.
Note: The statistical period of the above data is May 20-30, 2024. The price fluctuates with the market for reference only. The actual inquiry shall prevail.
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